8.8 / 10
 Hyderabad

Ice-popsicle brand with 2 crore units sold last year and presence in 18k+ outlets seeks-investment.

Key Business Facts
Yearly Sales USD 7 million
EBIDTA Margin Nil
Industries Snack Manufacturing
Locations  Hyderabad
Business Overview
- The company's popsicle brand is India's pioneer in ice pops, offering a range of 100% natural flavors, colors, preservatives, and sweeteners using RO water.
- Remarkable growth: achieved a phenomenal 40x growth within just 2 years, selling over 2 crore units in the past year alone, with an annual recurring revenue (ARR) of Rs 23 crores.
- Extensive offline presence: products available in 18,000 outlets across India, with 90% of offline sales coming from mom & pop Kirana stores. Additionally, the brand has expanded its reach to 9 countries through exports.
- Technology-driven manufacturing: utilizes state-of-the-art, patented technology for in-house manufacturing processes.
- Expert leadership: owners bring a collective experience of 36 years in the fast-moving consumer goods (FMCG) sector, contributing to the brand's strategic development and growth.
- Nationwide distribution network: maintains a robust supply chain with 250+ distributors spanning 23 states, ensuring coverage of 9,000 pin codes.
- Further with its strong distribution network spread of 250+ distributors spread across India it is available in 18,000 outlets across the nation.
- Aim at increasing to 500+ distributors and 40,000 outlets in the next financial year!
- Our popsicles don't require any kind of refrigeration at manufacturing, distribution or even retailing. Customers buy our ice pops in liquid form at ambient temperature, take them home and freeze them in their own deep freezers before enjoying them with their family.
Products & Services Overview
D2C ice lolly brand with a presence across India.
Capitalization Overview
Shareholding pattern and the capitalization overview will be provided post introduction. And rest info will be answered after the introduction.
Assets Overview
The assets include: Computers, servers, furniture and fixtures.
Partial Stake Sale
USD 2 million for 21.0% stake (Native Currency: INR 170,000,000)
Reason: To enhance product reach across the country in over 5 lac outlets and create a large FMCG brand in t... View More
Includes physical assets worth USD 6 thousand
In talks with 3 Investors
Contact Business