High-growth and highly scalable German knitwear e-commerce business with an AOV of EUR 50.

- 105% growth rate y-o-y.
- 27,000 boxes shipped with more than 30% returning customers.
- Less than 3% return rate after 24 months.
- Highly scalable digital systems in marketing, Omni channel, and logistics with no competition.
- D2C business, with 98% of customers being women in the ages of 20-70.
- LTV of EUR 200 and an AOV of EUR 50.
- High growth comes from our media for equity deal, because of which we have 1,000 TV ad spots with one of the largest German broadcasters.
- Manufacturing outsourced to 5 manufacturers Norway, France, Switzerland, Italy, and.
- We have 3 freelancers for online marketing apart from our team of 4 full-time employees.

Yarn, knitting sets, and accessories for knitters.
The absolute top-selling product is the ecco pullo wool yarn which contributed about 3.5% to last year's sales. Highly diversified product sales and no dependency on a key product. We have our own branded accessories that have very high-profit margins.

Full equity funded by the founder and 1 business angel as well as a reputable media (TV) for equity investor from Germany. The media company owns 12%, the angel investor owns 5%, the founder owns 78%, while 5% is reserved for ESOPs.

Warehouse and stock worth more than 500,000 EUR paid in full equity. The stock includes about 180,000 balls of woolen yarn.